Scoop

A ride-splitting app for students

Designed for campus communities, Scoop encourages student carpooling to events and destinations by matching drivers with riders who share similar routes. The app reduces individual car use, lowers carbon emissions, and builds community, all while prioritizing safety and inclusivity over monetization.

Client

FUSE Designathon 2024

Services

Product design
User Research
Prototyping
Branding

My Role

UX/UI Designer

Date

November 2024

My Role

UX/UI Designer

Date

November 2024

THE CHALLENGE

How might we empower communities to adopt sustainable habits that reduce environmental impact?

SOLUTION

Smarter Rides, Shared by Students

Scoop is a student-first ride-sharing app that connects university drivers and riders through a trusted, campus-only network. With features like event-based ride listings, verified profiles, and eco-incentives, the app makes it easy for students to travel affordably, sustainably, and together.

SOLUTION

Smarter Rides, Shared by Students

LETS BREAK IT DOWN

Not Everyone Can
Afford Ride-Share

Students often rely on costly apps like Uber or Lyft, especially for off-campus events or late-night travel.

More Cars = More Emissions

Individual rides increase congestion and carbon output, even for short campus trips.

Carpooling Feels
Awkward or Unsafe

Without trusted tools, students are hesitant to ride with peers they don’t know well.

More Cars = More Emissions

Individual rides increase congestion and carbon output, even for short campus trips.

Carpooling Feels
Awkward or Unsafe

Without trusted tools, students are hesitant to ride with peers they don’t know well.

RESEARCH + FINDINGS

Would Students Use This?

We ran a quick student survey and reviewed industry research to validate Scoop’s concept.
Key insights from Gen Z and Millennial respondents (the most active ride-share users):

Affordability and convenience were top priorities
Many were open to peer ride-sharing if safety and trust were addressed
Over 30% were motivated by reducing environmental impact through shared rides

These findings shaped our focus on verified student accounts, community features, and eco-conscious design.

Would Students Use This?

We ran a quick student survey and reviewed industry research to validate Scoop’s concept.
Key insights from Gen Z and Millennial respondents (the most active ride-share users):

Affordability and convenience were top priorities
Many were open to peer ride-sharing if safety and trust were addressed
Over 30% were motivated by reducing environmental impact through shared rides

These findings shaped our focus on verified student accounts, community features, and eco-conscious design.

KEY SCREENS

Discover & Plan

Check your scheduled rides and progress toward eco-rewards on the Home screen.

Explore upcoming campus events where you can either book or host a ride with other students.

Discover & Plan

Check your scheduled rides and progress toward eco-rewards on the Home screen.

Explore upcoming campus events where you can either book or host a ride with other students.

Create or Book a Ride

Drivers can quickly post a ride by selecting an event, location, and number of available seats.

Riders can then browse trusted student-hosted carpools, filtered by pickup time and ride availability.

Confirm & Reflect

Once a ride is selected, users get clear details on the trip, fellow riders, costs, and environmental savings.

For deeper context, they can compare routes and CO₂ impact across carpool and bus options.

Unlike commercial apps, Scoop is designed not to maximize profit, but to maximize student connection, affordability, and sustainability.

PITCH PRESENTATION

OUTCOMES AND LEARNINGS

Empathy-Driven Design

Understanding student challenges around cost, trust, and sustainability helped us create a truly relevant and usable solution.

Purpose Over Profit

Focusing on accessibility and environmental impact instead of monetization guided every design decision.

Room to Grow

Scoop has the potential to expand across campuses, connecting students through a larger, sustainability-focused community.

UNIfy

Music, Mindfulness & Meaningful Connection

UNIfy

Music, Mindfulness & Meaningful Connection

UNIfy

Music, Mindfulness & Meaningful Connection

Room to Grow

Scoop has the potential to expand across campuses, connecting students through a larger, sustainability-focused community.